EVALUATING THE EFFECTIVENESS OF BALANCED SCORECARD IMPLEMENTATION IN ORGANIZATIONS
Abstract
This thesis aims to evaluate the effectiveness of implementing the Balanced Scorecard (BSC) framework in organizations. The Balanced Scorecard is a strategic performance management tool that enables organizations to align their objectives, measures, targets, and initiatives across multiple dimensions. This study examines the impact of BSC implementation on organizational performance, decision-making processes, and overall strategic management. By analyzing case studies, empirical research, and existing literature, the thesis aims to provide insights into the benefits, challenges, and best practices associated with BSC implementation.
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