A STEP TOWARDS LOGIC - LET'S START WITH SIMPLICITY
Keywords:
Sociology, logic, thinking, worldview, development, globalization, advertising, mass media, sociological methods, social life, communication,psychological disorder, from simple to complex.Abstract
This article reveals the issue of logical advertising, which is considered one of the most important problems not only in Eastern countries, but also in Western countries. The article reveals ways to solve the problem with the help of important methods studied in the field of sociology.
References
Elisabetta Corvi Associate Professor of Economics and Business Management
University of Brescia corvi@eco.unibs.it
https://www2.bartleby.com/essay/Advertising-Literature-Review-FCTYUZZ9E6
Advertising Effectiveness: An Approach Based on What Consumers Perceive and What Advertisers Need January 2014 Open Journal of Business and Management 02(03):180-188
https://www.academia.edu/36882394/Measuring_the_Effectiveness_of_Advertising