MARKETING TERMININING PAYDO BO'LISHI VA RIVOJLANISHI
Keywords:
termin, marketing, mercatus, bozor, institusional, funktsional.Abstract
Ma'lumki, bugungi kunda ,tilshunoslikda nihoyatda dolzarb, murakkab, shu bilan birga nazariy hamda amaliy ahamiyatga ega bo'lgan yo'nalishi - bu terminologiyadir. Albatta, terminlarning rivojlanishi, shakllanish jarayonlari ma'lum qonun-qoidalar yuzasida sodir bo'ladi. Shuningdek, ingliz tilidan o'zbek tiliga o'zlashgan bir qator terminlarni ko'plab sohalarda uchratishimiz mumkin va marketing sohasi ham bundan mustasno emas. Ushbu tezisda,marketing terminlarini paydo bo'lishi va rivojlanishini bayon qilamiz.
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